Karine Vann
For many villagers across Armenia, karases—the egg-shaped
terracotta jugs used for winemaking in the region—aren’t worth the
basement space they occupy. Despite the fact that in recent years, they
have become a symbol of ancient civilization in the region and a
testament to Armenia’s viticultural significance (giving it an edge over
its friendly rival, Georgia), karases as an instrument have fallen farther and farther into a well of obscurity.
Today, the word is more likely to reference a brand
than an ancient vessel. And where culture and commerce meet, there are
sure to be complications—even, paradoxically, in the very industry karases exist to serve.